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    We’ve revived old icons, ignited growth in declining categories, created new market-entries and made a leading global city into a brand. All with commercial results.

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    TIGER

    BRAND RELAUNCH & INNOVATION

    Driving revenue in Asia by 13% in the first year

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    GSK

    INNOVATION & GO-TO-MARKET STRATEGY

    Concepts tested in top 5% ever recorded for GSK

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    THE COCA-COLA COMPANY

    GROWTH STRATEGY & INNOVATION PIPELINE

    18 new brand concepts plus a new model for innovation

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    HEINEKEN

    PORTFOLIO MAKEOVER & BRAND MASTERCLASS

    100+ brands repositioned in Heineken N.V. portfolio

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    CITY OF WESTMINSTER

    COMMERCIAL STRATEGY & CULTURE CHANGE

    Creation of iconic Theatreland with 11% sales uplift in year 1

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    DOVE

    GLOBAL PORTFOLIO STRATEGY & ACTIVATION

    Product authority reclaimed to drive growth

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    DB EXPORT

    BRAND PURPOSE & POSITIONING STRATEGY

    Award-winning innovation and reverse category decline

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    SAVE THE CHILDREN

    ORGANIZATION CULTURE CHANGE

    A new way of working to maximise impact globally

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    JOSE CUERVO

    BRAND RELAUNCH & PORTFOLIO STRATEGY

    29% sales growth for Jose Cuervo Tradicional in first year

    ©  Big Transform 2022